2 Step 4 Kids
Web Planning, Marketing Copy Writing, Game Design
In 2008, public response to the Louisiana 2 Step program and a desire by Blue Cross to reach a larger audience with our message of wellness led to the creation of 2 Step 4 Kids.
Again, I served as lead on this project, devising and creating website content, directing layout and design and developing game and application specifications.
2 Step 4 Kids was launched in conjunction with marketing to kids, parents and teachers. I worked on all the marketing collateral for this site which included fliers, bookmarks, activity booklets and teacher info packets.
View PDFs of marketing collateral materials by clicking the images below.
